TY - BOOK AU - Tham, Thorsten TI - Multisensory impact of sport events : a comparative effect analysis based on soccer games SN - 978-3-658-12105-1 U1 - 650 PY - 2016/// CY - Wiesbaden: PB - Springer KW - business KW - Germany KW - marketing KW - sports administration UR - http://link.springer.com/book/10.1007/978-3-658-12105-1 ER -