Corstjens, Judith <br/><br/>
Store wars : the battle for mindspace and shelfspace 
by Judith Corstjens and Marcel Corstjens 
 - Chichester:   John Wiley and Sons Ltd.  1995 
 - ix, 303p., ind.  23 cm x 15 cm 
<br/><br/><label>ISBN: </label>0471987654 
<br/><br/><label>Subjects--Topical Terms: </label><br/>consumer goods<br/>market orientation<br/>marketing<br/>matrix marketing<br/>retail<br/>trade marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / COR