TY  - BOOK
AU  - Himbert, Lena
TI  - Unit pricing : empirical investigations of its influences at the product and retailer levels
SN  - 978-3-658-13476-1
U1  - 658.816 
PY  - 2016///
CY  - Wiesbaden: 
PB  - Springer
KW  - business
KW  - consumer behavior
KW  - marketing research
KW  - purchasing
KW  - unit pricing
UR  - http://link.springer.com/book/10.1007/978-3-658-13476-1
ER  -