TY  - BOOK
TI  - Handbook of consumer psycholog
SN  - 9781410618993
U1  - 658.8 
PY  - 2008///
CY  - 
PB  - Taylor and Francis Group 
KW  - advertising
KW  - consumer behavior
KW  - decision making
KW  - electronic book local
KW  - marketing
KW  - psychological aspect
KW  - psychological aspects
UR  - http://ebookcentral.proquest.com/lib/micgujarat-ebooks/detail.action?docID=342934&query=9781410618993
ER  -