TY  - BOOK
AU  - Hackley, Christopher E.
TI  - Qualitative research in marketing and management : doing interpretive research projects
SN  - 9781138332218
U1  - 658.00721 
PY  - 2020///
CY  - New York
PB  - Routledge
KW  - management
KW  - research
KW  - marketing research
KW  - consumers research
ER  -