Wimmer, Roger D. Instruction manual for mass media research: an introduction by Roger D. Wimmer and Joseph R. Dominick - 2nd ed. - California: Wadsworth Publishing Co. 1983 - 58p. 22 cm x 14 cm ISBN: 0534067034 Subjects--Topical Terms: manualmass media Dewey Class. No.: 302.23072 / WIM