TY  - BOOK
AU  - Wimmer, Roger D.
AU  - Dominick, Joseph R.
TI  - Instruction manual for mass media research: an introduction
SN  - 0534067034
U1  - 302.23072 
PY  - 1983///
CY  - California: 
PB  - Wadsworth Publishing Co.
KW  - manual
KW  - mass media
ER  -