Walters, David <br/><br/>
Marketing and financial management: new economy new interfaces 

 - New York:  Palgrave Macmillan,  2005. 
 - xxiv, 408p., ind., 23 cm X 15 cm 
<br/><br/><label>ISBN: </label>978-1403940971 
<br/><br/><label>Subjects--Topical Terms: </label>--marketing management--corporations--finance--strategic planning
<br/><br/><label>Dewey Class. No.: </label>658.802