Austin, Mark <br/><br/>
Is anybody out there? : the new blueprint for marketing communications in the 21st century 

 - Singapore  John Wiely and Sons  2003 
 - xiii, 251p., app., bib., ind., 24 cm x 16 cm 
<br/><br/><label>ISBN: </label>047082090X 
<br/><br/><label>Subjects--Topical Terms: </label>--brand--consumer--media routes--marketing communication
<br/><br/><label>Dewey Class. No.: </label>658.8