TY  - BOOK
AU  - Parmar, Chirag
TI  - Retention simplified : your journey from chaos to clarity (e-commerce / D2C)
SN  - 9798334638266
U1  - 658.874 
PY  - 2024///
CY  - New York
PB  - Independently Published
KW  - digital marketing
KW  - e-commerce
KW  - dashboard & analytics
KW  - data-driven insights, segmentation, personalization
KW  - customer relationships
N1  - Recommended by: Kallol Das
N2  - Summary: "Chaos to Clarity" offers a comprehensive roadmap for mastering marketing automation, tailored specifically for the E-Commerce/D2C domain. By delving into the intricacies of data-driven insights, segmentation, personalization, omnichannel engagement, and AI-powered optimization, this book equips leaders with the tools necessary to navigate the evolving landscape of digital marketing successfully.

For CMOs, CEOs, and Retention Marketers, this book serves as an indispensable guide to not only understand the nuances of marketing automation but also to implement actionable strategies that drive sustainable growth and foster lasting customer relationships. Whether you're seeking to refine your segmentation approach, enhance personalization efforts, or leverage AI for predictive insights, "Chaos to Clarity" empowers you to transform chaos into clarity, unlocking the full potential of your marketing endeavors
ER  -