Dolan, Robert J.

Power pricing : how managing price transforms the bottom line by Robert J. Dolan and Hermann Simon - New York: The Free Press a division of simon and Schuster Inc. 1997 - xi,371p., notes, ind. 24 cm x 16 cm

068483443X


becomeing power pricing
breakthrough pricing concepts
bundling
competitive strategy
costs
cutomization
foundations
implementation organisation
international pricing
nonlinear
organisation power pricing
pricing
product line
profit
time customization

658.816 / DOL