TY  - BOOK
AU  - Mooney, Kelly
AU  - Bergheim, Laura
TI  - The ten demandments : rules to live by in the age of the demanding customer
SN  - 0070583048
U1  - 658.812 
PY  - 2003///
CY  - New Delhi: 
PB  - Sage Publications India Pvt. Ltd.
KW  - consumer satisfaction
KW  - customer loyalty
KW  - customer relations
KW  - customer services
ER  -