TY  - BOOK
AU  - Twitchell, James B.
TI  - Branded nation : the marketing of Megachurch, college Inc., and museumworld
SN  - 0743243471
U1  - 658.827 
PY  - 2004///
CY  - New York: 
PB  - Simon and Schuster Paperbacks
KW  - brand name products
KW  - branding
KW  - Church marketing
KW  - marketing
KW  - museumworld
KW  - United States
ER  -