Southgate, Paul <br/><br/>
Total branding by design : how to make your brand's packaging more effective 
by Paul Southgate 
 - London:   Kogan Page Limited  1994 
 - 172p., ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>0749408677 
<br/><br/><label>Subjects--Topical Terms: </label><br/>benefits<br/>branding<br/>design<br/>how it works<br/>label<br/>packaging<br/>team<br/>total branding
<br/><br/><label>Dewey Class. No.: </label>658.827  / SOU