Mikunda, Christian <br/><br/>
Brand lands, hot sports and cool spaces : welcome to the third place and the total marketing experience 
by Christian Mikunda, translated by Andrea Blome 
 - London:   Kongan Page Limited  2004 
 - xviii, 221p., glos., ref., ind..  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>0749443324 
<br/><br/><label>Subjects--Topical Terms: </label><br/>brand lands<br/>brands and factories<br/>bricks and clicks<br/>city events<br/>concept stores<br/>convenience entertainment<br/>design malls<br/>fairs and expose<br/>flagship stores<br/>lobbies and lounges<br/>marketing<br/>optimized places<br/>planning<br/>special event<br/>urban entertainment
<br/><br/><label>Dewey Class. No.: </label>659  / MIK