McNeil, Ruth <br/><br/>
Business to business market research : understanding and measuring business markets 
by Ruth McNeil 
 - London:   Kogan Page Limited  2006 
 - x, 310p., app., glos., ref., ind.  24 cm x 15 cm 
 - Market research in practice series .
<br/><br/><label>ISBN: </label>0749447702 
<br/><br/><label>Subjects--Topical Terms: </label><br/>b2b<br/>costing<br/>industrial marketing<br/>regional differences<br/>research<br/>research process
<br/><br/><label>Dewey Class. No.: </label>658.8  / MCN