Miller, Robert B.

The 5 paths to persuasion : the art of selling your message by Robert B. Miller and Gary A. Williams ; with Alden Hayashi - London: Kongan Page Limited 2006 - x, 223p., app., notes, ind. 23 cm x 15 cm

074944777X


communication in management
decision making
influence
persuasion (psychology)
pragmatics

658.45 / MIL