Mariampolski, Hy <br/><br/>
Qualitative market research : a comprehensive guide 
by Hy Mariampolski 
 - New Delhi:   Sage Publications India Pvt. Ltd.  2001 
 - xiii, 311p., app., notes, ref., ind.  23 cm x 15 cm 
<br/><br/><label>ISBN: </label>0761969454 
<br/><br/><label>Subjects--Topical Terms: </label><br/>marketing research<br/>planning<br/>qualitative research<br/>quantitative
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAR