Ereaut, Gill (ed.) <br/><br/>
Qualitative market research : principle and practice 

 - New Delhi:  Prentice-Hall of India Pvt. Ltd.,  2002. 
 - xv, 136p., app., bib., ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>0761972722 
<br/><br/><label>Subjects--Topical Terms: </label><br/>characteristics<br/>local and international research project<br/>market research<br/>qualitative market research<br/>research agencies
<br/><br/><label>Dewey Class. No.: </label>658.83  / QUA