Ritzer, George
The McDonaldization of society
by George Ritzer
- New Century ed.
- New Delhi: Sage Publications 2000
- xviii, 278p., notes, bib., ind. 23 cm x 15 cm
0761986286
fast foods restaurants
higher education
managements
predictability
rationalisation
social conditions
social structure
United States
306.0973 / RIT