Post, Karen

Brain tattoos : creating unique brands that stick in your customers' minds by Karen Post, foreword by Jeffery H. Gitomer, afterword by Michael Tchong - New York: AMACOM 2005 - xx, 188p., ind. 23 cm x 15 cm

0814472346


basics
brand checkup
brand name products
brand name products
internal branding
marketing
Moi
naming
warriors

658.827 / POS