Terrill, Craig <br/><br/>
Market leadership strategies for service companies : creating growth, profits, and customer loyalty 
by Craig Terrill and Arthur Middlebrooks 
 - Illinois:   NTC Business Books  2001 
 - xiii, 268p., ib., ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>0844224413 
<br/><br/><label>Subjects--Topical Terms: </label><br/>brand<br/>competitors<br/>customers<br/>dominating markets<br/>franchise<br/>leadership strategies<br/>marketing<br/>marketing role<br/>revitalize current services<br/>service industries<br/>service market
<br/><br/><label>Dewey Class. No.: </label>658.8  / TER