Hovland, Roxanne <br/><br/>
Advertising in society: classic and contemporary readings on advertising's role in society 
by Roxanne Hovland and Gray B. Wilcox 
 - Illinois:   NTC Business Books  1989 
 - xvii, 522p.  24 cm x 18 cm 
<br/><br/><label>ISBN: </label>0844231770 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising<br/>economic issues<br/>ethical issues<br/>institutional issues<br/>legal<br/>regulatory issues<br/>sociodemographic issues
<br/><br/><label>Dewey Class. No.: </label>659.1  / HOV