Bishop, Bill <br/><br/>
Strategic marketing for the digital age 
by Bill Bishop 
 - Illinois:   NTC / Contemporary Publishing Group, Inc.  1998 
 - xvi, 252p.;bglos  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>0844234419 
<br/><br/><label>Subjects--Topical Terms: </label><br/>customer database<br/>digital command center<br/>digital marketing<br/>digital marketing program<br/>digital marketing strategy<br/>digital technology<br/>digital tools<br/>internet marketing<br/>research
<br/><br/><label>Dewey Class. No.: </label>658.800285  / BIS