Levy, Sidney J. <br/><br/>
The Dartnell marketing manager's handbook 
by Sidney J Levy and George R Frerichs; Howard L Gordon, editors 
 - 3rd ed. 
 - Chicago:   Dartnell Corporation  1994 
 - xxii, 1432p, ind.  22 cm x 14 cm 
<br/><br/><label>ISBN: </label>0850132037 
<br/><br/><label>Subjects--Topical Terms: </label><br/>business<br/>consumer products<br/>establishing<br/>global<br/>handbooks, manuals, etc<br/>management<br/>marketing<br/>organizing and staffing<br/>plan<br/>promoting<br/>research<br/>scope
<br/><br/><label>Dewey Class. No.: </label>658.8  / LEV