Taylor, Jack L. (ed.) <br/><br/>
Marketing : additional dimensions 

 - 2nd ed. 
 - New Delhi:   Tata McGraw-Hill Publishing Company Ltd.  1978 
 - xvii, 485p.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>0070996040 
<br/><br/><label>Subjects--Topical Terms: </label><br/>distribution system<br/>evaluating the marketing effort<br/>market<br/>modern marketing<br/>planning<br/>price system<br/>product<br/>promotional activities<br/>special fields
<br/><br/><label>Dewey Class. No.: </label>658.802  / TAY