TY  - BOOK
AU  - Holman, Rebecca (ed.)
TI  - Proceedings of the 1991 conference of the American Academy of Advertising
SN  - 0931030145
U1  - 659.1072 
PY  - 1991///
CY  - New York
PB  - American Academy of Advertising
KW  - advertising
KW  - advertising creation
KW  - advertising development
KW  - applied research
KW  - cognitive affective response
KW  - controversial issues
KW  - copywriting
KW  - culture
KW  - ethical ecological
KW  - hispanics research
KW  - international advertising
KW  - minority research
KW  - political issues
KW  - television
ER  -