TY - BOOK AU - Roberts, Marilyn S. (ed.) AU - King, Roberty L. (ed.) TI - International conference proceedings american academy of advertising 2001 Asia Pacific conference SN - 0931030250 U1 - 659.1072 PY - 2001/// CY - New York PB - American Academy of Advertising KW - 2000 olympic in Sydney KW - advertising education KW - advertising strategy KW - exploration in research KW - family planning KW - health massages KW - internet advertising KW - internet advertising in cultural China KW - internet user KW - Japanese advertising KW - media measurment and advertising effectiveness KW - social marketing ER -