Abernethy, Avery M. (ed.) <br/><br/>
Proceedings of the 2002 conference of the american academy of advertising 

 - New York:  American Academy of Advertising,  2002. 
 - xx, 206p., ind.  27 cm x 21 cm 
<br/><br/><label>ISBN: </label>0931030269 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising<br/>creative strategy<br/>cross cultural<br/>education<br/>health<br/>humorous<br/>internet<br/>media planning<br/>online shopping<br/>sponsorship
<br/><br/><label>Dewey Class. No.: </label>659.1072  / PRO