TY  - BOOK
AU  - Rose, Patricia B. (ed.)
AU  - king, Robert L. (ed.)
TI  - International conference proceedings American academy of advertising 2003 Asia Pacific conference 
SN  - 0931030285
U1  - 659.1072 
PY  - 2003///
CY  - New York
PB  - American Academy of Advertising
KW  - advertising and education
KW  - advertising in Japan
KW  - Asian perception of the internet
KW  - branding
KW  - comparative advertising
KW  - culture and advertising
KW  - disability and advertising
KW  - global issues
KW  - integrated marketing communication
KW  - race and ethnicity in advertising
ER  -