Danziger, Pamela N. <br/><br/>
Why people buy : things they don't need 
by Pamela N. Danziger 
 - New York:   Paramount Market Publishing Inc.  2002 
 - iv, 221p., bib., ind.  26 cm x 19 cm 
<br/><br/><label>ISBN: </label>0967143993 
<br/><br/><label>Subjects--Topical Terms: </label><br/>consumer<br/>motivation research<br/>purchasing
<br/><br/><label>Dewey Class. No.: </label>658.8342  / DAN