Eechambadi, Naras <br/><br/>
High performance marketing : bringing method to the madness of marketing 
by Naras Eechambadi 
 - Chicago:   Dearborn Trade Publishing  2005 
 - xvi, 269p., notes, ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>1419508237 
<br/><br/><label>Subjects--Topical Terms: </label><br/>capitalising on knowledge<br/>dimensions of marketing performance<br/>discipline and dynamism<br/>marketing<br/>orchestrating the organisation<br/>performance in perspective<br/>strategy execution cycle
<br/><br/><label>Dewey Class. No.: </label>658.83  / EEC