Simmons, John <br/><br/>
The invisible grail : in search of the true language of brands 
by John Simmons 
 - London:   Texere Publishing Limited  2003 
 - xiv, 224p., ind.  21 cm x 13 cm 
<br/><br/><label>ISBN: </label>158799156X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>brand<br/>consumers
<br/><br/><label>Dewey Class. No.: </label>658.827  / SIM