Rosen, Emanuel <br/><br/>
The anatomy of buzz creating word of mouth marketing 
by Emanuel Rosen 
 - London:   Profile Books Ltd.  2000 
 - xvi, 303p., glos., notes, bib.,ind.  20 cm x 13 cm 
<br/><br/><label>ISBN: </label>1861976151 
<br/><br/><label>Subjects--Topical Terms: </label><br/>active seeding<br/>buzz<br/>contagious products<br/>distribution channels<br/>invisible networks<br/>network hubs<br/>viral marketing
<br/><br/><label>Dewey Class. No.: </label>658.21  / ROS