Farbey, A. D. <br/><br/>
The advertising agency audit 
by A. D. Farbey 
 - Cambridge:   Cambridge Strategy Publications  2001 
 - 78p.  28 cm x 20 cm 
 - The portfolio of marketing audits .
<br/><br/><label>ISBN: </label>1902433254 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising agency<br/>agencies performance<br/>agency cost effectiveness<br/>client communication<br/>creative contribution<br/>effectiveness planning<br/>media planning<br/>motivation<br/>specialist agency service
<br/><br/><label>Dewey Class. No.: </label>658.8  / POR