Norton, Michael <br/><br/>
The worldwide fundraiser's handbook : a resource mobilisation guide for NGOs and community organisations 
by Michael Norton 
 - 2nd ed. 
 - London:   Directory of Social Change  2003 
 - 304p.  24 cm x 17 cm 
<br/><br/><label>ISBN: </label>1903991 34 X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising for support<br/>branding<br/>business sponsership<br/>communication skills<br/>digital media and fundraising for the non for profit sector<br/>fund raising<br/>fundraising strategy<br/>generating income through self financing<br/>getting started<br/>governments grants<br/>marketing<br/>personal solicitation<br/>producing effective printed materials<br/>setting up a local fundraising group<br/>some key principles of fundraising<br/>sources<br/>techniques<br/>working with people
<br/><br/><label>Dewey Class. No.: </label>361.70681  / NOR