Rafinejad, Dariush <br/><br/>
Innovation, product development and commercialization : case studies and key practices for market leadership 
by Dariush Rafinejad 
 - Fort Lauderdale:   J.RossPublishing Inc.  2007 
 - xxvii, 403p., ref., app., ind.  26 cm x 18 cm 
<br/><br/><label>ISBN: </label>1932159703 
<br/><br/><label>Subjects--Topical Terms: </label><br/>best practices<br/>excellence in design and product reliability<br/>flawless execution and global resources management<br/>high technology<br/>managing product and technology portfolios for shareholder value<br/>marketing<br/>marketing management<br/>new products<br/>product development process<br/>product development strategies<br/>product management<br/>product platform and knowledge integration<br/>project management in product development
<br/><br/><label>Dewey Class. No.: </label>658.503  / RAF