Mittal, Banwari ValueSpace : winning the battle for market leadership : lessons from the world's most admired companies by Banwari Mittal and Jagdish N. Sheth. - New York: McGraw Hill 2001 - xiii, 265p., notes, ind. 24 cm x 16 cm ISBN: 0071375279 Subjects--Topical Terms: consumer satisfactioncustomer relations Dewey Class. No.: 658.812 / MIT