TY  - BOOK
AU  - Mittal, Banwari
AU  - Sheth, Jagdish N.
TI  - ValueSpace : winning the battle for market leadership : lessons from the world's most admired companies
SN  - 0071375279
U1  - 658.812 
PY  - 2001///
CY  - New York: 
PB  - McGraw Hill
KW  - consumer satisfaction
KW  - customer relations
ER  -