Kuegler, Thomas J. <br/><br/>
Web advertising and marketing 
by Thomas J. Kuegler 
 - 3rd ed. 
 - New Delhi:   Prentice Hall of India Privte Limited  2000 
 - xxiv, 536p., glos., ind.  24 cm x 18 cm 
<br/><br/><label>ISBN: </label>8120317181 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising<br/>attracting customers<br/>e mail marketing<br/>internet<br/>marketing<br/>marketing strategies<br/>web<br/>web psychology
<br/><br/><label>Dewey Class. No.: </label>658.84  / KUE