Jha, S.M. <br/><br/>
Services Marketing 
by S.M.Jha 
 - Bombay:   Himalaya Publishing House  1994 
 - 420p., bib  23 cm x 15 cm 
<br/><br/><label>ISBN: </label>817040830X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>consultancy<br/>hospital<br/>hotel<br/>insurance<br/>marketing<br/>services<br/>tourism<br/>transport
<br/><br/><label>Dewey Class. No.: </label>658.804  / JHA