TY  - BOOK
AU  - Gopalaswamy, T. P.
TI  - Rural marketing: environment, problems and strategies
SN  - 8175440201
U1  - 658.81734 
PY  - 1997///
CY  - New Delhi: 
PB  - Wheeler Publishing
KW  - agricultural inputs
KW  - agricultural produce
KW  - consumables
KW  - cottage industry products
KW  - durables
KW  - marketing
KW  - problems
KW  - rural market
KW  - rural market index
KW  - rural marketing strategies
ER  -