Farbey, A. D. <br/><br/>
How to produce successful advertising 
by A D Farbey 
 - New Delhi:   Kogan Page India Pvt. Ltd.  1996 
 - 172p., ref., ind.  22 cm x 18 cm 
<br/><br/><label>ISBN: </label>8175540605 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising<br/>advertising message<br/>agencies<br/>budget<br/>buy media<br/>evaluating the effects<br/>how to do<br/>how to operate<br/>plan<br/>production<br/>recruitment advertising<br/>select media<br/>selecting suppliers<br/>setting objectives<br/>strategy<br/>target
<br/><br/><label>Dewey Class. No.: </label>659.1  / FAR