Redmond, James <br/><br/>
Media organisation management (balancing on the wire : the art of managing media organisations) 
by James Redmond and Rober Trager 
 - 2nd ed. 
 - New Delhi:   Biztantra  2004 
 - vil, 452p., ref., ind.  27 cm x 20 cm 
<br/><br/><label>ISBN: </label>817722431X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising<br/>American media model<br/>communication and power<br/>contract and employment law<br/>electronic media<br/>finance<br/>human influences<br/>law and the media manager<br/>leadership<br/>media environment<br/>media manager skills development<br/>organisation decline
<br/><br/><label>Dewey Class. No.: </label>302.23  / AAK