Basch, Michael D.

Customer culture : how FedEx and other great companies put the customer first every day by Michael D. Basch - New Jersey: Prentice Hall 2002 - xxv, 274p., app., ind. 24 cm x 16 cm - Financial Times Prentice Hall .

0130353310


case study
corporate culture
customer loyalty
organisational effectiveness
quality of work life
service

658 / BAS