Gupta, Prashant (ed.) Enhancing enterprise competitiveness : marketing, people, IT and entrepreneurship - New Delhi : Allied Publishers Pvt.Ltd, 2007. - xix, 648p, ind. 24 cm x 18 cm ISBN: 8184241577 Subjects--Topical Terms: entrepreneurshipinformations technologypersonal managementmarketing brand Dewey Class. No.: 338.04 / ENH