TY  - BOOK
AU  - Foster, Timothy R.V.
TI  - 101 ways to get great publicity
SN  - 8186112405
U1  - 659.1 
PY  - 1994///
CY  - New Delhi: 
PB  - UBS Publishers' Distributors Ltd.
KW  - basics
KW  - creating your own media
KW  - dealing with adverse publicity
KW  - designing special events
KW  - improve your image
KW  - involving others in your message
KW  - media relations
KW  - publicity
KW  - using stunts to get ink
ER  -