TY  - BOOK
AU  - Reed, Gerald
AU  - Kimura, Seiichiro
TI  - CM watching : a new approach to American popular culture
SN  - 895850900
U1  - 659.143 
PY  - 1990///
CY  - Tokyo: 
PB  - MacMillan Langauge House Ltd.
KW  - American taste
KW  - clean and green advertisement
KW  - flying in the US
KW  - health food craze
KW  - Japanese style advertisement
KW  - public service advertisements
KW  - state of the art advertisements
ER  -