Ariely, Dan

The upside of irrationality : the unexpected benefits of defying logic at work and at home by Dan Ariely - London: HarperCollins Publishers 2011 - xi, 334p., bib., ind. 18 cm x 11 cm

9780007431816


lessons from our irrationalities
market fails
on adaption
on empathy and emotion
practical reason

153.4 / ARI