Contemporary visual merchandising and environmental design
by Jay Diamond and Ellen Diamond
- 5th ed.
- One Lake Street: Prentice Hall 2011
- x, 344p., ind. 28 cm x 21 cm
9780135007617
color creating the overall concept design principles developing visual presentations display of merchandise energizing the speciality boutique environment design direction facilities design lighting mannequins materials planning point of purchase display promotion's other components signage visual presentation